Quality Welsh Produce, from farm to fork
Puffin Produce is Wales’ largest supplier of fresh Welsh produce and daffodils. Our BRC AA+ accredited processing facility adheres to the highest food safety standards, supplying UK supermarkets with fresh produce, from local growers.
As the sole supplier of Pembrokeshire Early Potatoes PGI (Protected Geographical Indication), we put Welsh produce on the map whilst driving sustainability and supply chain efficiency.
Our heritage
Since the 1970s, we’ve been supplying delicious, ethically sourced produce, grown, picked and packed in Wales. Today, we employ around 200 team members and pack around 40,000 tonnes of Welsh potatoes every year.
Our Values
we Do The
right Thing
We take responsibility for our own actions and trust each other to make the right decisions. Our high standards are led by example, encouraging others to ask for help and offer help to others, as well as being true to our word in everything we do.
We Create a
sustainable future
We are always looking to innovate and grow, creating a sustainable future. Our key values focus on our environmental impact. We are part of the UK Food and Drink Pact agreement, and our sustainability remains core to our business.
we Succeed
together
We value and respect each other’s contribution and continuously make time to support and listen to each other. We recognise that only by succeeding together as a team can the business succeed as a whole.
Our BRANDS
In addition to supplying own label products we champion our high-quality produce via our own brands.
Loved since 2011, Blas y Tir (Welsh for ‘Taste of the Land’) is known for provenance integrity, sense of people and place. This high quality Welsh produce is locally sourced and represents our heritage and Welsh farming roots.
Blas y Tir is distributed through retail and wholesale in Wales, with all-year-round varieties as well as our famous, award-winning Pembrokeshire Early Potatoes PGI.
Launched in 2021, Root Zero, the UK’s first carbon neutral potato, commits to bold ambitions to cut carbon intensity by 51% and operational emissions by 46% by 2030, a unique target within the sector.
With its iconic 100% plastic-free, fully recyclable and compostable packaging, it represents how sustainably grown potatoes can deliver positive environmental impact.
NEWS
For all the latest news from Puffin Produce head to the news section.